NEWSLETTER - DECEMBER 2008     logo

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info@iimaginestudio.com

   

FULL SERVICE MARKETING AGENCY

   
  STORIES:  
bullet Big Start for Black and Decker Online Newsletter  
bullet Experience an Interactive Kitchen with Spacemaker™  
bullet More inspiration from Lamin Art  
bullet Supporting Sustainability and Alternative Energy  
bullet I Imagine Studio Wins a 2008 Davey Award!

BIG START FOR BLACK AND DECKER ONLINE NEWSLETTER

 



How do you boost site traffic quickly?  Simple.  Launch a benefit-based e-newsalog, part newsletter and part catalog.  That’s just what we did for Black and Decker, focusing on their new energy-saver product line—an innovative line that can help consumers save up to 20% on their energy bill. The number of visits to the new Energy Saver Series™ Web site increased by over 38% and the number of unique visitors increased by 55%.  

If you are considering developing an effective newsalog, our team can do it for you!   Contact us at: info@iimaginestudio.com

 

newsletter
VIEW

 

EXPERIENCE AN INTERACTIVE KITCHEN WITH SPACEMAKER™

 


If you’re thinking about adding new appliances to your kitchen, but can’t envision how they’ll look, visit the Black and Decker Web site. Our team launched a new feature on the Black and Decker Spacemaker site that enables you to see how different products would look in a variety of kitchen styles. Now, you don't have to see it all in your mind.

 

On the site, you’ll find a “Virtual Kitchen,”and be able to choose a kitchen style, experiment with different paint colors, and select color and texture options for the cabinets, countertops, and appliances. Visit the Web site, and try it now!

http://www.bdspacemaker.com/t-with-spacemaker.aspx

In addition, the site’s countertop calculator can help you figure out how much space you will save with Black and Decker Spacemaker products.  Check it out at: http://www.bdspacemaker.com/t-counter-space-calculator.aspx

And if you’d like to apply these interactive Web features to your own Web site, or would like to create an e-commerce Web site, we can help! Contact us today: info@iimaginestudio.com


 

MORE INSPIRATION FROM LAMIN ART

 



Every new Lamin-Art design is the product of unparalleled creativity, innovation, and insight.  In promoting their new Abstracts collection, we wanted to create an innovative campaign that reflected the inspiration behind their designs in this line of high-pressure laminates. 

Our goal: To inspire the recipients of these materials.

Our team developed a direct mail kit, presentation boards, and online materials, including a landing page. Hope they inspire you as much as they inspired Lamin-Art’s audience of designers and fabricators. If you also need help implementing inspiring communication materials, please contact us today: info@iimaginestudio.com



abstracts

 

SUPPORTING SUSTAINABILITY AND ALTERNATIVE ENERGY

 


We are dedicated to maintaining a socially responsible corporate environment at I Imagine Studio.  That’s why we recently attended a conference organized by the Set America Free Coalition, an organization aiming to cut America’s dependence on foreign oil.  The Set America Free Coalition strives to break the oil monopoly by educating people about the danger of U.S. dependence on foreign oil, increasing public demand for flexible fuel vehicles, and supporting policy solutions that increase fuel choices.  To get involved, or learn more about sustainability and alternative energy, go to http://www.setamericafree.org/ today!

 

I IMAGINE STUDIO WINS A 2008 DAVEY AWARD!

 




I Imagine Studio was recently honored with a 2008 Davey Award for a major “Green” Campaign created for Lamin-Art Laminates, a design leader in premium decorative surfaces. Naming the campaign “Eco-Enable,” I Imagine Studio developed a series of innovative print ads, online ads, a landing page, and flash presentation that detail the steps Lamin-Art is taking to be more environmentally friendly.

 

award
CLICK ON THE AD TO ENLARGE

 

We thank our clients for giving us the opportunity to touch their brands and develop successful campaigns with them, and we also thank all of our readers for being part of the IIS network of friends. 

Please help us spread the word about our excellent team by forwarding this email to your friends and colleagues. 

I Imagine Studio Team